• A group of healthcare professionals meet and discuss how to keep their digital advertising costs down by analyzing the various resources available.

    Why Healthcare Digital Advertising is So Costly

    It wasn't that long ago that just having a really good website could put you...
  • A doctor makes a silly face to reach his patients but is keeping it subtle

    The Use of Humor in Your Medical Practice Marketing

    Some medical practitioners are of the opinion that medicine is serious business and that humor...
  • A designer works on a logo for a medical practice that has a strong sense of color to have an impact on their patients.

    Creating a Logo for Your Medical Practice

    Logos are more than just cute little icons which represent your business in a colorful...
  • Two medical professionals analyze their local competition at a computer which is a critical step for new patient acquisition.

    Researching Your Medical Practice Competition

    Having a good understanding of your competition is important for any business owner, and that...
  • A social media marketing professional browses a social media page for a medical professional who has doubts over social media.

    Popular Misconceptions in Healthcare About Social Media

    Today, almost all healthcare organizations and medical practices have both a website and some kind...
Doctor shows patient how sites like ZocDoc can prompt for patient reviews.

Patient Reviews: How ZocDoc®Can Benefit Your Practice

August 22, 2017 ADMIN Off Medical Marketing,

Physicians, for the most part, don’t want to be reviewed as if they are a...
Set of modern vector illustration concepts of words medical and healthcare representing healthcare marketing.

Healthcare Marketing Tips to Help Promote Your Practice

August 1, 2017 ADMIN Off Medical Marketing,

Every business looks for an edge over the competition. The idea is to get more...
A laptop on a desk with a prototype for a medical site.

When is the Right Time to Upgrade Your Medical Site?

July 11, 2017 ADMIN Off Medical Website,

It’s necessary for those in the medical profession to keep up-to-date with modern advancements in...
"Word content creation spelled out in letterpress letters. Note that these letters are over 100 years old and are dirty, dusty and grimy :)"

Tips on Content Creation for Your Medical Website

July 4, 2017 ADMIN Off Medical Website,

We’ve stressed before how simply having a medical site is not enough to really drive...
An EKG line inside a heart, representing website analytics.

Website Analytics and Why They Matter

June 27, 2017 ADMIN Off Medical Marketing,

We’ve said before how making an aesthetically pleasing medical website is important. But what good...
A bird with a word cloud inside, representing Twitter.

Marketing Tips: What Twitter Can Do for Your Practice

June 20, 2017 ADMIN Off Social Media, Twitter,

Social media has created a new methodology for marketing. Each platform’s unique approach keeps advertisers...
Marketing Tips: Group of young doctors in a meeting at hospital.

Organic Marketing Tips for Your Medical Site

June 13, 2017 ADMIN Off Medical Marketing,

Building an online presence is not exactly the easiest thing in the world to do....
Beautiful doctor discussing with colleague in a promotional video.

Making a Promotional Video for Your Medical Practice

June 6, 2017 ADMIN Off Marketing Videos,

Online marketing has introduced a lot of innovative ways for businesses to advertise on the...
Flat line design of a medical website banner of health plan management solutions.

Make Your Medical Website Appealing

May 30, 2017 ADMIN Off Medical Website,

Getting a website for your medical practice is a huge step in making your mark in...
Social media marketing and posts on a blackboard.

Adding Personality to Your Medical Office’s Social Media Marketing

May 23, 2017 ADMIN Off Social Media,

Nearly every business uses social media marketing as a digital billboard that can be seen...

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